The ultimate guide to email prompts for sales teams
Don’t waste the opportunity to connect with potential and existing clients over email! Read on for our comprehensive guide to AI email prompts for sales teams.
Email is often seen as a drag, but it is a powerful tool for sales teams! When used well, email is an invaluable way to connect with and convert potential clients, and nurture and upsell existing relationships.
But it does take time to craft persuasive emails, and not everyone in a team has the same writing strengths. Email prompts can help to do the heavy-lifting and take some of the work out of crafting your sales emails.
In this article, we cover:
How to draft template sales emails with AI
How to add context to your templates with further AI email prompts
How to personalize (and dynamically send) your emails with Email for Trello
Drafting template emails with AI
With the right prompts, AI tools and LLMs like ChatGPT can help you write compelling sales emails, including what to say and how to say it. Here are two top tips to keep in mind:
Be specific. To make sure you get relevant suggestions, always give your chosen AI writing tool a specific scenario to work with. For example, ‘You’re a [sales manager] for [name and type of company] selling [description of service] to [target audience]. Write an email to introduce the service to new leads collected after [description of industry event].’
Always edit. AI does not replace human insight, so always sense-check any outputs before using them. This is what can give you the edge over other businesses churning out lifeless emails that are ignored, deleted, or flagged as spam.
Find out more about how to master email template writing with ChatGPT.
💡 TIP Once you’ve built a collection of frequently-used sales emails, you can save your templates in Email for Trello for future use.
Adding further context with email prompts
Most sales teams probably already have some template email responses for things like first contact sales outreach, ongoing customer engagement, and free trials or promotions.
These kind of email templates are super useful for standardizing communication across sales agents, eliminating errors (like typos or factual inaccuracies), and training new recruits to get up to speed when they join the team.
💡 TIP Looking for prompt engineering inspiration for your template emails? Try our 50 Useful ChatGPT Prompts To Boost Your Email Writing Productivity.
However, even the best email templates can feel a little wooden without context. This is especially true when you’re replying to an ongoing email conversation.
To combat this, you can combine your email templates with additional prompts that give your AI tool the context of what has been said previously.
Let’s take a look at some examples for using prompts to build on existing templates for a more targeted email:
Follow up after a demo. If you’re sending a summary email after a sales call, you can combine your standard post-meeting email template with the notes from your meeting, and get AI to integrate the two for a more tailored response.
Handle objections. Email prompts are not just about generating static emails – AI can also respond more dynamically to things that clients bring up. For example, if you’re not sure how to address a client’s concerns, you can feed your email conversation into your AI tool and ask for advice to word a tactful reply.
💡 TIP Streamline your outreach process and nurture open leads with our 10 email templates for sales teams.
Personalizing and automating with Email for Trello
Include variables in your Saved Replies
Email for Trello variables are special keywords that you can use in your Saved Reply templates. Each variable is essentially a placeholder value.
For example, if you use the variable {%recipientFirstname%}, it will be replaced with the first name of your recipient when the email is sent. This is particularly useful for dynamically personalizing your emails!
You can take this further by teaching your AI tool the available set of supported Email for Trello variables, which it can then use in its outputs. Remember that LLMs can make mistakes though, so always double-check your emails before sending them.
Find out more about how to get ChatGPT to write your Saved Reply emails.
💡 TIP Don’t forget your subject line! It’s a small space that makes a big impact. Take a look at our 15 email subject lines to stand out in a crowded inbox.
Send emails straight from Trello with automation
Did you know that you can use your Saved Replies to create email automations triggered by custom events in your Trello workflow? Here are just a few ideas to get you started:
Level up your sales reports. For example, send a report to your sales lead whenever a deal moves from ‘Negotiating’ to ‘Closed’ in your Trello workflow.
Never forget another follow-up. This useful Trello automation can automatically send a follow-up email after a chosen number of days.
Reply to emails in one click. Lots of teams receive similar emails that can easily be resolved with a template response. Set up a button automation to reply to emails in Trello with just one click.
Boost your sales emails with AI
Email is a key communication channel for sales teams. Make sure you’re getting the most out of your sales email strategy by using AI to develop templates and craft contextual responses – and use the Email for Trello Power-Up to send them based on triggers in your Trello workflow.
